
Fitkid Ai
Overview
Fit Kid is a mobile app that transforms fitness into an adventure for children. Our goal was to create an engaging user experience by merging physical activities with captivating gameplay. The thoughtful UX design and vibrant UI design motivate kids to build healthy habits by battling junk food-themed bosses. The app features a comprehensive onboarding flow for both parents and kids, ensuring a personalized and safe journey. This meticulous approach to the interface and navigation logic is designed to boost user retention and conversion.
Deliverables
Branding, logo creation
Mobile App UI/UX Design
Creating character designs
Character animation
This project is a fitness application for children, designed in a playful and engaging way. The app introduces a game-like experience where kids progress through different levels by completing physical activities and challenges.
Goal
The app needed to engage two very different audiences — children (primary users) and parents (secondary users) — with distinct goals and comprehension levels. Kids seek fun, color, and excitement, while parents prioritize safety, control, and progress tracking.
Focus
We designed a dual onboarding flow: A Parent Mode to set goals, choose difficulty, and monitor progress through a clear, informative interface. A Child Mode with simplified navigation, large buttons, and vivid, game-like visuals. This separation kept both experiences optimized and age-appropriate while maintaining a cohesive brand identity.
Egehan Ozsoy
Founder